“Bitcoineta”, a cryptocurrency awareness program conceived by non-profit organizations, Bitcoin Argentina, and Bitcoin Americana has commenced. The campaign will comprise a minivan boldly donning the bitcoin logo embarking on a road trip across Argentina and Latin America with the goal of spreading knowledge and fostering bitcoin adoption.
Latin American NGOs Team Up to Launch Bitcoin Awareness Campaign
Non-government organizations Bitcoin Argentina and Bitcoin Americana have begun ‘Bitcoineta‘ – a minivan tour across Argentina designed to bolster bitcoin awareness and adoption.
The tour will see the van visit numerous Argentine villages and small cities, with the tour seeking to emphasize the use-cases for bitcoin at a grassroots level. After traveling across Argentina, Bitcoineta then hopes to embark on an awareness campaign across Latin America.
The project seeks to target disparate social demographics that can benefit from greater cryptocurrency adoption. Gabriel Kurman, one of the founders of the Bitcoineta project, stated, “It’s a dream to bring bitcoin and blockchain technology to Latin America to those people who do not have access to knowledge. The [goal] of Bitcoineta is to reach every small town and city in Argentina, and then the rest of America, teaching people how they can benefit from this technology.”
The two organizations purchased the minivan together, and equipped the vehicle with necessary amenities, and installed a projector that will be used to screen educational films.
Sowing the Seeds of Bitcoin Adoption
The Bitcoineta van began its journey on June 1st. The first destination for the campaign is Chascomús, a small city located 123 kilometers (approximately 76.4 miles) south of Argentina’s capital of Buenos Aires. After Chascomús, Bitcoineta is then scheduled to visit Las Toninas, Tandil, Necochea, Tres Arrollos, Villa Ventana, Bahía Blanca, Pergamino, Junín, Chacabuco and Chivilcoy in Buenos Aires, and various destinations in the provinces of La Pampa, Santa Fe, and Córdoba.
Julian Drangosch, a university professor from the National Technological University of Argentina, offered praise to the Bitcoineta project, stating, “The first times you hear about these technologies, it is difficult to understand all the implications that you have today and in the future, and to start sowing this blockchain seed in the different communities will allow us to collect the fruits in a few years.”